We have more proof today that Dodge is the coolest car company. EVER. Dodge President Tim Kuniskis has made the unprecedented move of incentivizing dealers to actually cut deals with Demon customers—not overcharge them. The plan is genius, as you’ll read below. In a nutshell, the order process for Demons will require a signed and notarized sales document showing the final negotiated price. That form is submitted to an official Demon “concierge” desk, from which orders are processed. Those orders showing the lowest transaction price are filled first with the lowest VIN numbers, followed by MSRP orders.
Full article: https://goo.gl/YCjD5d
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